Monday, November 15, 2010

Tuatara Up Five in Fast 50

Last week we received the great news that not only had Tuatara Brewing Company retained our place in the annual Deloitte Fast 50 Index, we had actually improved our ranking five places from 39th to 34th. The Deloitte Fast 50 has measured the fastest growing Kiwi businesses for ten years. Tuatara was one of just fifteen companies to be listed both years and was the only brewery on either list.

At the risk of getting a little pointy-headed, Deloitte ranks businesses based on their annual revenue growth. In 2009, our revenue growth rate was 188.48% while for 2010 that figure leapt to 248.40%. To qualify, companies had to be New Zealand registered businesses operating for at least three years with operating revenue of at least $300,000 in 2007/2008.

In one of our rare press releases, Director Sean Murrie said he was delighted by the result:

“This is our tenth year in operation and it has been a big one for the company. We have worked hard to expand our brewery in Waikanae, bought on a logistics partner to improve our distribution, boosted our sales team and even started exporting. At the same time, the focus has been on keeping beer quality up as evidenced by our medal hauls at the 2010 BrewNZ Beer Awards and Australian International Beer Awards.”

Sean said it was great effort to improve on last year’s outstanding result. He gave credit to the entire Tuatara team – in the brewery, at the office and on the road – because the ranking was based on their hard work and dedication.

Our friends at the Brewer’s Guild of New Zealand chimed in writing:

“Tuatara Brewery has made it on to the Deloitte’s Fast 50 Index for the second year in a row. This is further evidence of the burgeoning craft beer sector in New Zealand.”

We’d like to thank the Guild and their indefatigable chairman David Cryer for all the work they do to build the craft beer industry every day. At the risk of beginning to sound like an Oscars speech, special thanks also go all the stockists and customers who got in touch by phone, Facebook, text or Twitter to send their congratulations. We literally couldn’t have done it without you guys.

Sales Manager Will Cass has recently launched the first ever Great New Zealand Tuatara Hunt (with prizes). Basically, he wants to know where people are finding Tuatara out there, especially in Auckland. He knows about most of the big supermarkets (now including Woolworths and Countdown) and liquor stores (now including Liquor King and Liquorland) but is interested in the smaller places.

Here is how the Tuatara Hunt works – post your hot tip to our Facebook Wall or email your inside knowledge to us. Will has promised that the most helpful finders will get some “yummo” Tuatara for their help.


Cheers from the team at Tuatara

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